UFC Fan Token Launching

UFC Fan Token Launching Next Month Via Partnership With Chiliz

The largest MMA promotion in the world, the UFC, has joined a growing number of sports teams and brands through a $UFC fan token launching in June this year. The token will be minted in partnership with one of the leading Blockchain providers for sports – Chiliz

The $UFC fan token will be available via socios.com, which can offer owners of the tokens exclusive content, fan voting, VIP rewards, exclusive promotions, and more. The token will have a maximum lifetime supply of 20 million. 

Currently, Socios has made a lot of progress with numerous top Soccer clubs in Europe partnering to offer their token. Teams such as Machester City, FC Barcelona, Juventus, and Paris Saint-Germain to name a few. UFC competitor and MMA organization, the PFL (Professional Fighters League) is also getting their token onto the platform. The CEO of Chiliz and socios.com, Alexandre Dreyfus, is particularly excited about the global following the UFC can connect with:

We’re delighted to welcome UFC to our growing roster of Fan Token partners.”

Socios is a Malta-based company and with another big name sports brand of the UFC joining its list of tokens, this will further their expansion plans. New offices in Sao Paulo, Madrid, and New York are already planned this year. 

The UFC continues to drive forward under its president, Dana White, and innovating as a sport. As well as this use of Chiliz for a UFC fan token launching, UFC as a sport was one of the first to be able to put events back on during the COVID-19 pandemic.

Cryptocurrencies and Blockchain are continuing to make an impact in sport and the NFL especially. Recently we’ve seen Sean Culkin of the Kansas City Chiefs volunteer to take his whole salary in Bitcoin, #1 Draft pick Trevor Lawrence receiving all bonuses in Bitcoin, and Grayscale arranging a sponsorship deal with NFL team the New York Giants. 


What do you think about the UFC fan token launching? Are fan tokens a new craze and fad, or something for teams and organizations to use to engage with fans?  Give us your thoughts in the comments below.

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